Why Laurel

At Laurel, we are inspired by the Jain principle of ‘Anekantavada’. Translated literally, it means “no-one-perspective-ism”; in other words, the multiplicity and relativity of views. We find this view apt for the markets, no one formula/ thought works all the time thus we do not create silos & are open to exploring every opportunity.

• Laurel brings together cumulative research experience in excess of 100 years.
• The team is diverse in qualification, exposure & thought process.
• We have individuals who have 4-40 years of experience & we debate as equals.
  • a blend of new age thinking with the guidance of an experienced mind.
  • a blend of passion & calmness
• Laurel is not bound by any limitations as has been imposed on some investment vehicles especially mutual funds.
• We manage small pools of capital & find entry-exit easier.
• Our approach is hands on & research is a constant activity thus no two portfolios are same. Either the weightage or names undergo a change taking various factors into considerations.
• We have a simple onboarding process & no complicated POAs, no new demat/broking accounts have to be opened.
• Our strength is advice & we deliver that with the control remaining with the client.